Good End – 8H

Branding, Graphic & digital design

Designed with use in mind.

Good End

Good End is a small-business solution that has set out to make digital marketing more accessible for businesses that don’t have anΒ agency-level budget.

It’s a Black, woman-owned business, based in Brooklyn, with an emphasis on community. Working closely with the founders, I developed a brand that’s inclusive, yet still aspirational. With a cool, witty personality, the creative embodies a “get-shit-done” persona. The brand’s position is unique; being part of the streets, while still in the corporate world. I wanted to create something that reflected their position and show others that it’s a new method for age-old issues.

Small businesses. Big Strides

  • Brand Identity

  • Creative Direction

  • Web Design & Development


Good End

When being featured in other places we use the full type mark, “Good End”. When posting content on our own platform we control how we are perceived and say Good End using Good and a period.