Beautycounter was a full skill range project with deliverables ranging from tuktuks to billboards. The challenge was to give a bold look to a brand that is redefining beauty in a stronger, safer way. 8H, as the lead designer, developed a brand mark to match the boldness of the message of Beautycounter. Under the creative direction of James Spindler & Company, Created a brand mark with a strong guideline, product design on the forms provided, design for tuktuks and Jitneys and other advertising assets.
A product named by science, Proven is a skincare line that uses your feedback and its own AI to decide what’s best for your skin. A clever system so 8H created a brand identity that is just as clever. As the lead designer on this project, under creative direction of James Spindler & Company, 8H created a large number of logos and layouts for the forms provided. Developed a strong brand guideline around the logo and Mark, a set of icons and UX/UI.
A client’s rep company that specializes in high-end, commercial and residential. They’ve been around NY for years crafting elegance. With that in mind we were hired to give them a new look, an updated logo and a site that matches their timeless feel. They can worry about repping their clients while the site reps them.
Museum of feelings was an interactive light experience. Fully equipped with kiosks and an app. During the late stages of the project we were hired to design a digital experience that thoughtfully incorporated the physical experience.
Designed, both, a website and a kiosk interface that allowed users to interact with the physical structure created for Museum of Feelings and share that experience via social media.
A prestigious winery with a very limited supply, Bryant Estate, is in high demand. The mission was to give them a new set of rules to follow making their brand feel as elegant as their wine. Deliverables ranged from trade shows to fresh new website. As the lead designer, the deliverables created were Labels, Gift boxes, UX/UI & Web Development, collateral such as notebooks and business cards, signs and more.
Kai Ca$h just dropped his first EP, Birth in the Borough, and it is worth giving a listening to! As a fellow brooklynite Kai came to us with the task of giving his site a sophisticated urban look thats capable of evolving with him and his music. We created a strong brand to match his demeanor — a stand tall, heavy hitter with bars for days.
A collaboration with Destini Rogers, H(YOU)MAN project was a creative journey that combined good photography with dance. We explored ways to show movement in a still frame while adding in texture and tones to portray the mood. Each poster feels different but sits within the same family. This is applied to show different dance, dancers or style.
Photography by: Dash Kolos
A secret concert put on by Kendrick Lamar. The Compton emcee in collaboration with American Express Music held an intimate session in Brooklyn’s own Music Hall of Williamsburg. We designed a few prints and screens for the show. As well as the logo for American Express Music.
Special thanks to Shamah for being a great model. He made shooting easy. The aim was to capture the Brooklyn urban creative. Shamah gave us that and more.