Beautycounter – 8H

Branding, Graphic & digital design

Designed with use in mind.

Beautycounter

Date:

Fall 2017 - Fall 2018

Role:

Co-Art Direction & Lead Designer

Beautycounter was a full skill range project with deliverables ranging from tuktuks to billboards. The challenge was to give a bold look to a brand that is redefining beauty in a stronger, safer way. 8H, as the lead designer, developed a brand mark to match the boldness of the message of Beautycounter. Under the creative direction of James Spindler & Company, Created a brand mark with a strong guideline, product design on the forms provided, design for tuktuks and Jitneys and other advertising assets.

This work was created under the trained eye and Creative Director James Spindler. JS&CO hired me under the moniker 8H collective to collaborate on this project.

A product thats safe with a bold first impression.

  • Branding

  • Graphic Design

  • Packaging